Easter Sunday across the managed portfolio this weekend: 97% occupancy on 4+ bedroom properties, 82% on 2-bedroom. The gap is entirely about who was actually traveling.
The booking shape
- Average stay: 4.1 nights — Thursday-check-in to Monday-checkout is the dominant pattern
- Average group size: 7.2 guests — multi-gen families dominating
- Pet-friendly premium: +$62/night — pets traveling with families for holiday gatherings
What worked this weekend
- Properties with dedicated kids' zones (playrooms, bonus spaces) booked out first
- Grill + outdoor seating for 10 was the single most-cited amenity in bookings
- Crib and high chair availability drove conversion on family-skewed listings
What didn't work
Small properties that tried to position for couples missed the Easter demand cycle entirely. April 3-6 is a family weekend. Couples' getaway marketing doesn't align.