Key findings
Median nightly rate
$225
Median occupancy
72%
Median annual revenue
$60,000
Cities analyzed
241
- Highest nightly rate: Hidden Hills (San Fernando Valley) at $620.
- Highest occupancy: Westchester (Westside LA) at 80%.
- Highest annual revenue: Hidden Hills (San Fernando Valley) at $147,000.
- Most affordable entry: Banning (Inland Empire) at $42,000 typical annual revenue.
Averages by region
| Region | Cities | Avg nightly rate | Avg occupancy | Avg annual revenue |
|---|---|---|---|---|
| Westside | 4 | $374 | 71% | $94,250 |
| Greater Los Angeles | 5 | $341 | 73% | $90,600 |
| Central Coast | 3 | $335 | 72% | $89,667 |
| Westside LA | 7 | $327 | 75% | $87,857 |
| San Diego | 7 | $315 | 76% | $86,714 |
| Coachella Valley | 5 | $304 | 71% | $79,600 |
| North San Diego County | 4 | $289 | 73% | $75,500 |
| South Bay | 16 | $293 | 71% | $75,375 |
| East LA | 3 | $258 | 76% | $71,333 |
| Orange County | 37 | $258 | 72% | $67,973 |
| Central LA | 5 | $229 | 74% | $62,200 |
| Foothill Cities | 5 | $234 | 72% | $62,000 |
| San Fernando Valley | 27 | $239 | 71% | $61,963 |
| San Gabriel Valley | 31 | $228 | 71% | $59,000 |
| Northeast LA | 4 | $218 | 73% | $57,750 |
| Ventura County | 8 | $208 | 70% | $53,250 |
| Inland Empire | 31 | $202 | 71% | $52,290 |
| South LA | 4 | $199 | 71% | $51,500 |
| Gateway Cities | 14 | $199 | 71% | $51,214 |
| High Desert | 3 | $187 | 70% | $47,667 |
| Southeast LA | 5 | $183 | 70% | $46,200 |
City-by-city data
Each city links to its full market and regulation profile.
Westside
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Malibu | $565 | 68% | $133,000 | June - September |
| Playa del Rey | $340 | 72% | $88,000 | June - September |
| Marina del Rey | $335 | 72% | $86,000 | June - September |
| Culver City | $255 | 73% | $70,000 | Year-round |
Greater Los Angeles
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Beverly Hills | $565 | 69% | $145,000 | January - March (awards) & June - August (summer) |
| Santa Monica | $380 | 74% | $104,000 | June - September |
| Los Angeles | $275 | 76% | $75,000 | Year-round with peaks June - August and awards season (Feb-Mar) |
| West Hollywood | $250 | 73% | $69,000 | Year-round with Pride peak in June |
| Long Beach | $235 | 73% | $60,000 | June - September, with convention-driven spikes year-round |
Central Coast
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Santa Barbara | $360 | 72% | $99,000 | June - October, Film Festival (February) |
| Pismo Beach | $355 | 72% | $96,000 | June - September |
| Solvang | $290 | 71% | $74,000 | May - October, December |
Westside LA
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Bel Air | $550 | 65% | $130,000 | Year-round luxury demand, awards season peaks |
| Pacific Palisades | $425 | 74% | $115,000 | Year-round, peak June - September |
| Venice | $375 | 79% | $108,000 | Year-round, peak June - September |
| Brentwood | $325 | 75% | $89,000 | Year-round, strongest spring through fall |
| Westchester | $205 | 80% | $60,000 | Year-round (airport demand is constant) |
| Mar Vista | $215 | 75% | $59,000 | Year-round, peak June - September |
| Palms | $195 | 76% | $54,000 | Year-round (transit-accessible demand) |
San Diego
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| La Jolla | $425 | 76% | $118,000 | Year-round, peak June - September |
| Coronado | $395 | 75% | $108,000 | Year-round, peak June - September |
| Del Mar | $365 | 74% | $99,000 | July - September (racing season), year-round beach tourism |
| Pacific Beach | $275 | 78% | $78,000 | Year-round, peak June - September |
| Solana Beach | $285 | 73% | $76,000 | Year-round, peak June - September and racing season |
| Hillcrest | $235 | 77% | $66,000 | Year-round, San Diego Pride (July) peak |
| North Park | $225 | 76% | $62,000 | Year-round, San Diego beer week and festival peaks |
Coachella Valley
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Rancho Mirage | $310 | 71% | $83,000 | November - April |
| Palm Springs | $315 | 72% | $81,000 | October - May, with extreme peaks during Coachella (April) |
| La Quinta | $305 | 71% | $81,000 | November - April |
| Indian Wells | $300 | 71% | $80,000 | November - April |
| Palm Desert | $290 | 71% | $73,000 | November - April |
North San Diego County
South Bay
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Rolling Hills Estates | $505 | 70% | $132,000 | June - September, year-round weekend retreats |
| Rolling Hills | $495 | 70% | $126,000 | Year-round luxury demand, summer coastal season |
| Manhattan Beach | $385 | 73% | $101,000 | May - September |
| Hermosa Beach | $355 | 72% | $96,000 | June - September (summer beach) |
| Rancho Palos Verdes | $335 | 72% | $86,000 | June - September, whale watching season (December - April) |
| Redondo Beach | $330 | 72% | $84,000 | June - September (summer beach) |
| Palos Verdes Estates | $330 | 72% | $83,000 | June - October |
| El Segundo | $325 | 72% | $82,000 | Year-round (corporate demand driven) |
| Inglewood | $245 | 73% | $66,000 | NFL season (Sep-Feb) & major events |
| Torrance | $235 | 73% | $61,000 | Year-round (corporate) with summer beach peaks |
| Signal Hill | $235 | 73% | $59,000 | June - September, Long Beach event weekends year-round |
| Hawthorne | $185 | 70% | $47,000 | Year-round (aerospace/LAX driven) |
| Gardena | $185 | 70% | $47,000 | Year-round (casino/LAX driven) |
| Lawndale | $185 | 70% | $47,000 | June - September, year-round LAX demand |
| Lomita | $185 | 70% | $47,000 | June - September |
| Carson | $175 | 70% | $42,000 | MLS season (March - October), year-round port traffic |
East LA
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Los Feliz | $285 | 77% | $80,000 | Year-round, Greek Theatre season April - November |
| Silver Lake | $265 | 76% | $73,000 | Year-round, strongest March - October |
| Atwater Village | $225 | 74% | $61,000 | Year-round, spring and fall strongest |
Orange County
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Laguna Beach | $385 | 71% | $99,000 | June - September (summer and art festival season) |
| Dana Point | $360 | 72% | $98,000 | June - September |
| Newport Beach | $365 | 73% | $97,000 | June - August & holiday weeks |
| Seal Beach | $355 | 72% | $96,000 | June - September |
| San Clemente | $340 | 72% | $89,000 | June - September |
| Coto de Caza | $375 | 62% | $85,000 | Year-round luxury demand, spring and fall strongest |
| Anaheim | $265 | 78% | $80,000 | Year-round with peaks during summer, spring break, and holidays |
| Irvine | $260 | 75% | $72,000 | June - September |
| Villa Park | $255 | 73% | $71,000 | Year-round (Disneyland nearby), spring and fall weekends |
| Ladera Ranch | $265 | 72% | $70,000 | June - September (summer family travel), year-round weekends |
| Tustin | $250 | 73% | $68,000 | June - September |
| Yorba Linda | $250 | 73% | $68,000 | May - September |
| Los Alamitos | $250 | 73% | $68,000 | Year-round (military travel steady) |
| Westminster | $250 | 73% | $67,000 | Year-round (Lunar New Year peak) |
| Huntington Beach | $245 | 73% | $66,000 | June - September |
| Laguna Niguel | $245 | 73% | $66,000 | June - September |
| San Juan Capistrano | $245 | 73% | $66,000 | March (Swallows), June - September |
| Trabuco Canyon | $265 | 67% | $65,000 | Spring and fall (hiking season), year-round weekends |
| Costa Mesa | $245 | 73% | $64,000 | Year-round (retail & arts events) |
| Brea | $245 | 73% | $64,000 | Year-round (business travel driven) |
| Rancho Santa Margarita | $245 | 73% | $64,000 | May - September |
| Fullerton | $240 | 73% | $63,000 | Year-round with summer and holiday peaks |
| Garden Grove | $240 | 73% | $62,000 | Summer & holidays (Disneyland peak) |
| Orange | $240 | 73% | $62,000 | Year-round (diverse demand), Angels season, Chapman events |
| Mission Viejo | $235 | 73% | $61,000 | June - September |
| Buena Park | $235 | 73% | $61,000 | June - September, October (Scary Farm) |
| Aliso Viejo | $235 | 73% | $61,000 | June - September |
| Laguna Hills | $235 | 73% | $61,000 | June - September |
| Fountain Valley | $235 | 73% | $59,000 | June - September, holiday weekends |
| Lake Forest | $230 | 73% | $58,000 | June - September |
| Stanton | $220 | 72% | $58,000 | June - September |
| Cypress | $215 | 72% | $57,000 | June - September |
| La Habra | $215 | 72% | $57,000 | June - September |
| La Palma | $210 | 74% | $57,000 | Year-round (Disneyland drives constant demand) |
| Santa Ana | $215 | 72% | $55,000 | Year-round (government & tourism) |
| Placentia | $205 | 72% | $52,000 | June - September |
| Laguna Woods | $185 | 70% | $48,000 | Year-round (family visits steady), summer for beach proximity |
Central LA
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Hancock Park | $275 | 74% | $74,000 | Year-round, museum exhibition peaks |
| Echo Park | $235 | 75% | $64,000 | March - October, Dodger season spikes |
| Koreatown | $225 | 78% | $64,000 | Year-round (24/7 culture ensures consistent demand) |
| Mid-City | $225 | 75% | $62,000 | Year-round, major museum exhibition peaks |
| Vernon | $185 | 70% | $47,000 | Year-round weekday (industrial worker demand) |
Foothill Cities
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| La Canada Flintridge | $305 | 71% | $82,000 | Year-round (JPL steady), spring (Descanso peak) |
| Montrose | $230 | 73% | $61,000 | Year-round, holiday event season peaks |
| La Crescenta | $225 | 73% | $60,000 | Year-round, strongest spring and fall hiking seasons |
| Altadena | $215 | 72% | $57,000 | December (Christmas Tree Lane), May - September |
| Sunland-Tujunga | $195 | 70% | $50,000 | Spring and fall hiking seasons, year-round equestrian |
San Fernando Valley
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Hidden Hills | $620 | 65% | $147,000 | Year-round luxury demand, awards season (January - March) |
| Woodland Hills | $310 | 71% | $83,000 | Year-round |
| Calabasas | $305 | 71% | $81,000 | May - October |
| Encino | $305 | 71% | $81,000 | Year-round |
| Sherman Oaks | $295 | 71% | $76,000 | Year-round |
| Tarzana | $285 | 71% | $72,000 | Year-round (entertainment industry) |
| Studio City | $285 | 71% | $71,000 | Year-round |
| Porter Ranch | $255 | 73% | $71,000 | Year-round (family relocation + corporate) |
| Glendale | $250 | 73% | $68,000 | Year-round |
| Burbank | $245 | 73% | $66,000 | Year-round (entertainment industry driven) |
| Northridge | $245 | 73% | $65,000 | August - June (academic calendar) |
| Granada Hills | $245 | 73% | $65,000 | May - September |
| North Hollywood | $240 | 73% | $62,000 | Year-round (entertainment industry) |
| San Fernando | $210 | 72% | $53,000 | Year-round (studio work driven), summer tourism |
| Van Nuys | $190 | 70% | $50,000 | Year-round (airport/civic driven) |
| West Hills | $190 | 71% | $49,000 | Year-round, spring hiking season peak |
| Lake Balboa | $185 | 72% | $49,000 | Spring - Fall (park recreation season) |
| Reseda | $185 | 70% | $48,000 | Year-round (location-driven) |
| Chatsworth | $185 | 70% | $48,000 | March - October (outdoor recreation) |
| Panorama City | $175 | 73% | $47,000 | Year-round (medical and worker demand) |
| Mission Hills | $180 | 71% | $47,000 | Year-round, mission tourism peaks spring and fall |
| Sun Valley | $175 | 73% | $47,000 | Year-round (working traveler demand) |
| North Hills | $180 | 72% | $47,000 | Year-round, CSUN academic calendar peaks |
| Canoga Park | $175 | 72% | $46,000 | Year-round, summer outdoor recreation peak |
| Pacoima | $175 | 71% | $45,000 | Year-round (working traveler demand) |
| Arleta | $175 | 71% | $45,000 | Year-round (working traveler demand) |
| Sylmar | $180 | 70% | $44,000 | Year-round (medical/VA driven) |
San Gabriel Valley
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Bradbury | $485 | 70% | $122,000 | Year-round luxury demand, stronger in spring and fall |
| San Marino | $305 | 71% | $81,000 | Year-round |
| Claremont | $300 | 71% | $79,000 | September - June (academic calendar) |
| Pasadena | $265 | 74% | $73,000 | Year-round with spikes during Rose Bowl, Rose Parade (Dec-Jan) |
| South Pasadena | $285 | 71% | $71,000 | Year-round |
| Diamond Bar | $250 | 73% | $68,000 | Year-round (business travel driven) |
| Arcadia | $235 | 73% | $61,000 | March - June (racing season), October - December |
| Sierra Madre | $235 | 73% | $61,000 | March - October |
| Glendora | $225 | 72% | $60,000 | May - September |
| Rowland Heights | $225 | 72% | $60,000 | May - September |
| Monrovia | $220 | 72% | $60,000 | May - October |
| Hacienda Heights | $225 | 72% | $60,000 | Year-round (temple tourism driven) |
| San Gabriel | $220 | 72% | $58,000 | March - October |
| Monterey Park | $220 | 72% | $58,000 | March - October |
| Duarte | $220 | 72% | $58,000 | Year-round (medical travel driven) |
| Walnut | $215 | 72% | $56,000 | Year-round (school visit driven) |
| Alhambra | $215 | 72% | $55,000 | Year-round (food tourism driven) |
| Covina | $210 | 72% | $53,000 | Year-round with summer family travel peaks |
| West Covina | $210 | 72% | $53,000 | May - September |
| La Verne | $205 | 72% | $52,000 | Graduation season (May) & fall semester |
| San Dimas | $205 | 72% | $51,000 | June - September (Raging Waters season) |
| Temple City | $205 | 72% | $51,000 | Year-round (food tourism driven) |
| Montebello | $195 | 70% | $51,000 | Year-round (event-driven) |
| El Monte | $190 | 70% | $50,000 | May - September |
| Azusa | $190 | 70% | $49,000 | May - September (outdoor recreation) |
| La Puente | $190 | 70% | $49,000 | Year-round (business driven), September LA County Fair |
| Baldwin Park | $185 | 70% | $48,000 | Year-round (industrial travel) |
| Irwindale | $185 | 70% | $47,000 | Year-round (business travel), event weekends |
| South El Monte | $185 | 70% | $47,000 | Year-round (mixed demand), summer recreation season |
| City of Industry | $180 | 70% | $44,000 | Year-round (business travel) |
| Rosemead | $175 | 70% | $43,000 | Year-round (food tourism steady) |
Northeast LA
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Mount Washington | $235 | 72% | $62,000 | Year-round, clear-weather weekends strongest |
| Highland Park | $215 | 74% | $58,000 | Year-round, strongest spring and fall |
| Glassell Park | $215 | 73% | $57,000 | Year-round, spring and fall strongest |
| Eagle Rock | $205 | 72% | $54,000 | Year-round, college event spikes |
Ventura County
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Ojai | $325 | 71% | $84,000 | Year-round wellness tourism, spring and fall peak |
| Camarillo | $215 | 72% | $57,000 | Year-round, shopping holidays and summer peak |
| Moorpark | $205 | 70% | $52,000 | Fall pumpkin season, spring strawberry season, year-round weekends |
| Thousand Oaks | $195 | 70% | $51,000 | Year-round (biotech business) & spring-fall hiking |
| Oxnard | $190 | 70% | $49,000 | Summer & Channel Islands season (Apr-Oct) |
| Simi Valley | $180 | 70% | $46,000 | Year-round (Reagan Library) & spring-fall hiking |
| Ventura | $180 | 70% | $44,000 | Summer & year-round coastal demand |
| Fillmore | $175 | 67% | $43,000 | Spring and fall events, film production periods |
Inland Empire
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Chino Hills | $245 | 73% | $64,000 | May - September, year-round corporate |
| Temecula | $225 | 72% | $61,000 | March - November (wine season) |
| Beaumont | $225 | 72% | $60,000 | October - May |
| San Jacinto | $220 | 72% | $60,000 | Year-round (casino steady) |
| Loma Linda | $220 | 72% | $60,000 | Year-round (medical travel steady), academic calendar peaks |
| Pomona | $220 | 72% | $59,000 | September - October (LA County Fair), May - June (graduation) |
| Eastvale | $220 | 72% | $59,000 | Year-round (relocation + corporate) |
| Redlands | $215 | 72% | $57,000 | Summer and winter (mountain access seasons) |
| Murrieta | $215 | 72% | $57,000 | Spring-Fall (wine country season) |
| Yucaipa | $215 | 72% | $56,000 | September - November (apple season), June - August |
| Upland | $210 | 72% | $54,000 | Winter (ski season) and spring-fall (hiking season) |
| Menifee | $210 | 72% | $54,000 | May - October (wine country peak) |
| Rancho Cucamonga | $205 | 72% | $52,000 | Year-round with peaks in spring and fall |
| Corona | $205 | 72% | $52,000 | Spring-Fall (outdoor & spa season) |
| Ontario | $205 | 72% | $51,000 | Year-round (convention & airport driven) |
| Norco | $205 | 72% | $51,000 | Spring and fall (equestrian events), year-round horse tourism |
| Rialto | $195 | 70% | $51,000 | Year-round (logistics driven), concert season at Glen Helen |
| Riverside | $205 | 72% | $50,000 | March - October |
| Perris | $190 | 70% | $49,000 | March - October (skydiving/outdoor) |
| Hemet | $190 | 70% | $49,000 | March - October (outdoor recreation) |
| Highland | $185 | 72% | $49,000 | Year-round casino demand, winter ski season, summer lake season |
| Montclair | $185 | 73% | $49,000 | Year-round, Cal Poly events and convention periods |
| Moreno Valley | $185 | 70% | $48,000 | Year-round (military & logistics) |
| Chino | $185 | 70% | $48,000 | Year-round (air show peaks) |
| Jurupa Valley | $185 | 70% | $48,000 | Year-round (airport/industrial) |
| Colton | $185 | 70% | $48,000 | Year-round (medical/business travel driven) |
| Grand Terrace | $185 | 71% | $48,000 | Year-round (medical visitor demand is consistent) |
| San Bernardino | $185 | 70% | $46,000 | Summer & winter (mountain resort seasons) |
| Fontana | $180 | 70% | $45,000 | NASCAR event weekends & year-round logistics |
| Lake Elsinore | $180 | 70% | $44,000 | April - September |
| Banning | $175 | 70% | $42,000 | October - May |
South LA
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| West Adams | $215 | 73% | $57,000 | Year-round, USC events and football season |
| Leimert Park | $205 | 72% | $54,000 | Year-round, cultural festival peaks |
| Lynwood | $190 | 70% | $49,000 | NFL season (September - January), year-round airport demand |
| Compton | $185 | 70% | $46,000 | Year-round (steady) |
Gateway Cities
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| La Mirada | $215 | 72% | $57,000 | May - September, event-driven year-round |
| Bellflower | $215 | 72% | $57,000 | Year-round (location-driven) |
| Whittier | $215 | 72% | $56,000 | Year-round with spring and fall peaks |
| Cerritos | $210 | 72% | $54,000 | Year-round (event-driven) |
| Downey | $210 | 72% | $53,000 | Year-round (diversified demand) |
| Norwalk | $210 | 72% | $53,000 | Year-round (transit-driven) |
| Lakewood | $205 | 72% | $52,000 | Year-round (business travel steady) |
| Commerce | $195 | 70% | $51,000 | Year-round (casino and outlet driven), holiday shopping season |
| South Gate | $190 | 70% | $50,000 | Year-round (Azalea Festival spring peak) |
| Artesia | $190 | 70% | $50,000 | October - March (wedding season), year-round cultural events |
| Paramount | $185 | 70% | $48,000 | Year-round (steady) |
| Pico Rivera | $185 | 70% | $47,000 | Year-round (event-driven peaks) |
| Hawaiian Gardens | $180 | 70% | $46,000 | Year-round (casino driven), holiday weekends |
| Santa Fe Springs | $175 | 70% | $43,000 | Year-round (industrial demand steady), swap meet weekends |
High Desert
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Hesperia | $195 | 70% | $51,000 | October - April (pleasant desert weather) |
| Twentynine Palms | $190 | 70% | $49,000 | October - May |
| Victorville | $175 | 70% | $43,000 | Weekends (Vegas travel) & spring-fall |
Southeast LA
| City | Nightly rate | Occupancy | Annual revenue | Peak season |
|---|---|---|---|---|
| Cudahy | $190 | 70% | $50,000 | Year-round (budget traveler steady) |
| Bell | $185 | 70% | $47,000 | Year-round (business travel steady) |
| Maywood | $185 | 70% | $47,000 | Year-round (budget LA traveler steady) |
| Bell Gardens | $180 | 70% | $45,000 | Year-round (casino driven), major poker tournament dates |
| Huntington Park | $175 | 70% | $42,000 | Year-round (business travel), quinceañera season (spring/summer) |
Methodology
Figures represent typical well-managed 2–3 bedroom short-term rentals and are aggregated from GnG Vacation’s Southern California management and revenue-analysis data, cross-referenced with public short-term rental market sources (AirDNA, Key Data) as of 2026-07. Individual property results vary with size, location, amenities, and management quality. Occupancy and nightly rate reflect professionally managed listings.
Cite this report
This data is free to reference. Please attribute to GnG Vacation and link to the source:
GnG Vacation, “Southern California Short-Term Rental Market Report” (2026-07). https://www.gngvacation.com/southern-california-airbnb-market-report
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